Partners in Performance Blog

Your PowerPoint Slides Impact Your Persuasion Factor

When delivering presentations, if you want to “WOW!” your audience and move them to action, pay more attention to your slides. The design of your slides is an overlooked opportunity for ramping up the persuasion factor to get real results: more ‘buy in’, more action, more sales.

In my UPFRONT Persuasion workshops, I see many presenters resort to the same old approach using boring, text heavy slides which serve then as crib notes. Then they joke about PowerPoint as a necessary evil. The real … Read More

Presentations: Do Your PowerPoint Slides Annoy People?

What are the top 3 things that annoy you in PowerPoint presentations? Dave Paradi, author of The Visual Slide Revolution, asked people this question in his research study. Here’s what he found:

Speaker reading slides – 73.8% Full sentences on the slides – 51.6% Text too small – 48.1%

If you want to use PowerPoint to your advantage then you need to:

Learn how to design slides for maximum impact on the audience Learn how to speak about your slides and … Read More

Presentations that Do NOT Persuade

Last week I was delivering a presentations skills workshop and was observing “Nancy” (name changed) deliver her presentation. Her content and delivery overall were quite good except for one big problem: she sounded more like a recording than a real person. She was using a ‘presentation voice.’ Nancy was not being herself.

With a bit of coaching, she began using her ‘real voice’ and in doing so, revealed a much more authentic voice that was engaging, passionate and … Read More

Pitching Disguised As Questions

In the work I do helping sales people to become more effective, we focus a lot on questioning skills. Let’s assume it’s your intent to ask questions in order to uncover your customer’s needs, likes, dislikes and perspectives. Here’s a typical question that is used by many sales professionals.

“If I could show you a way to easily solve your problem, would that be of interest to you?”

Let’s look at this question and examine why it isn’t effective.

Here are just a few reasons:

The intention behind the question is … Read More

Favourite Client Stories: How Jim’s Success Almost Got in His Way

Jim Bentley (name changed) is a well respected, seasoned sales professional with solid expertise in the financial services industry. He has long standing clients, with whom he enjoys excellent relationships. He is one of the top sales producers for his company. In spite of his sales success, he almost missed out on solidifying one of his best client relationships.

Jim participated in the Intentional Selling™ program as part of a company wide initiative. Part of the training process includes identifying limiting assumptions that might unconsciously block sales success. … Read More

6 Persuasion Elements in Storytelling: Are you Using These Tactics?

Yesterday was the final ‘presentation showcase’ day for Pro Track Speakers Academy – a yearlong boot camp for emerging speakers at the Canadian Association of Professional Speakers (CAPS). I had the privilege of evaluating the final presentations along with two of my esteemed CAPS colleagues Peri Shawn and Richard Peterson.

While we covered the gamut in our feedback critiques, the art and skill of storytelling was the prevalent theme that was woven throughout the fabric of the day. Everyone incorporated story and more than a few were masterful storytellers.

Read More

Presentations That Persuade – Create Word Pictures

Storytelling is both an art and a skill. Our guest author Dr. Patsi Krakoff wrote about this in “Presentations That Persuade: Stories Drive Action,” last week.

For me, there’s nothing more compelling than watching a masterful storyteller in action. It is magical. Ever since primitive tribes sat around a fire to tell their adventures, we’ve become fascinated by stories. But how do your become skilled at this when making a presentation?

Here is one technique that will take your storytelling game to the next level and … Read More

Presentations that Persuade: Stories Drive Action!

A guest post by Dr. Patsi Krakoff, author of the blog WritingontheWeb.com and writer/editor of Content for Coaches and Consultants.

Presentations can be really good and still not generate any action from the audience. Why is content marketing and persuasion so elusive, and what can you do drive results, to set people on fire?

When it comes to making a presentation, most professionals start from their point of view. Of course, who wouldn’t?

“We’ve got a state-of-the-art 128-bit secure site, offering the best rates on the Web.”

While this business professional … Read More